The Creatrix® (a product of Creatrix, Inc.) measures individuals’, team’s and an entire organization’s capacity to innovate. Some people like things the way they are (Sustainers) and others think of new things all the time (Innovators). The Creatrix offers insights into what makes us ‘tick’ and how we can change to be more innovative (increasing our creativity and risk taking), if we so choose.

Creativity is defined as the ability to think of unconventional ideas. Risk Taking is the willingness to push your ideas forward, even in the face of adversity. While IQ may be a predictor of academic success and a safe bet for success on certain kinds of jobs, it provides no guarantee as to a person’s ability to make a uniquely fresh contribution to industry or to any other field of work.

The Creatrix Model follows a systematic four-step methodology of ASSESS, ACTIVATE, AIM, and APPLY.  Participants will have to take the Creatrix Assessment on line, followed by the classroom session to Assess, Activate, Aim & Apply.

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